The Tale of the Allergists Wife (Broadway)

THE TALE OF THE ALLERGIST’S WIFE by Charles Busch opened on Broadway at the Ethel Barrymore Theatre on November 2, 2000 and closed on September 15, 2002 after 777 performances.

Produced by Manhattan Theatre Club (Lynne Meadow, Artistic Director; Barry Grove, Executive Producer), Carole Shorenstein Hays, Daryl Roth, Stuart Thompson and Douglas S. Cramer.

Directed by Lynne Meadow; Scenic Design by Santo Loquasto; Costume Design by Ann Roth; Lighting Design by Christopher Akerlind and Sound Design by Bruce Ellman & Brian Ronan

Starring Linda Lavin, Michele Lee, Tony Roberts, Shirl Bernheim and Anil Kumar

Rose Arrick on Tuesday nights as Frieda. Standbys included Rose Arrick (Frieda), Jana Robbins (Marjorie, Lee) and Jamie Ross (Ira) with understudy: Deep Katdare (Mohammed)

Assistant Director: Terry Berliner; Assistant Scenic Design: Emily Beck; Assistant Costume Design: Michelle Matland; Assistant Lighting Design: Jeff Brangan; Ms. Lavin’s Hair & Make-Up by J. Roy Helland.

General Manager: Stuart Thompson Productions; Company Manager: Sean Free; Technical Supervisor: Gene O’Donovan; Assistant Tech. Suprvr: Erica Norgaard; Production Stage Manager: William Joseph Barnes; Stage Manager: Laurie Goldfeder; Assistant Stage Manager: Charles Daniel Sandoval; General Management Assistant: Caroline Prugh; Casting: Nancy Piccione and David Caparelliotis; Press Representative: Boneau / Bryan-Brown;Marketing/Promotions: The Marketing Group and Keith Hurd; Online Marketing by Toby Simkin / Theatre.com; MTC Associate Artistic Director: Michael Bush; Advertising: SPOTCo, Inc.; Cover Art by Roz Chast; Production Photographer: Joan Marcus

Chevi Colton (Frieda from May 28, 2002 through end of run); Valerie Harper (Marjorie from Jul 31, 2001 – May 26, 2002); Marilu Henner (Lee from May 28, 2002 through end of run); Richard Kind (Ira from May 28, 2002 through end of run); Rhea Perlman (Marjorie from May 28, 2002 through end of run) and Charles Daniel Sandoval (Mohammed from May 28, 2002 through end of run)

Standby: Kit Flanagan (Marjorie, Lee), Charles Daniel Sandoval (Mohammed) and Sam Younis (Mohammed)

As Founder and CEO of Theatre.com and BuyBroadway.com. The pioneer in moving the Broadway industry onto the internet. The theatre press branded me as “Toby is the man pushing theatre, kicking and screaming, into cyberspace.” What started in 1989 as a Broadway industry service called ShowCall via dialup BBS for members of the League of American Theatre Producers evolved onto the world wide web in the early 90’s, and shortly after this, the vast majority of Broadway shows (starting with my production of Victor/Victoria) and theatrical organizations followed. The “Super site of Broadway” became a publicly traded company, prior to my re-branding it as Theatre.com at the Minskoff Theatre.

Described by Variety Magazine as a “marketing powerhouse“, it was the single largest theatre community in the world with over 180,000 active members (in the 1990’s this was massive). From buying official Broadway tickets and souvenirs, providing detailed global show listings, interactive show study & educational guides, live streaming shows and events (including many Opening Nights live broadcasts), industry news from major theatre journalists, pictures and videos, games, messaging directly to Broadway cast’s backstage or even licensing a musical, theatre.com offered it all in a single, easy-to-use interface to theatregoers globally.